I’m delighted to welcome Graeme Lawrence to the Snowball family of businesses as the founder and Managing Director of our newest venture: Snowball Strategic Growth.
At Snowball, we regularly work with ambitious businesses that have solid foundations but need the right commercial expertise to unlock their next phase of growth. Time and again, we’ve seen a gap between business ambition and the ability to execute strategic sales and marketing plans. Graeme is the ideal person to bridge that gap.
Graeme brings a wealth of experience as a seasoned sales and marketing professional, with an impressive track record across FMCG, Leisure, Telecoms, Financial Services, and Travel & Tourism sectors.
His achievements include leading a major rebrand that delivered five consecutive years of 20%+ growth, opening international offices in New York and Singapore, successfully completing a management buyout, and selling businesses to a global, PE-backed marketing group. Most recently, he spent six years as a Managing Partner in a global marketing services firm and was recognised with the Quirks Lifetime Achievement Award in 2024.
Snowball Strategic Growth will support businesses looking to scale, enter new markets, sharpen their brand, or enhance their commercial performance. Whether it’s planning for growth, preparing for exit, or repositioning in a competitive market, Graeme’s insight and experience will be invaluable.
I would like to warmly welcome Graeme to the Snowball family – we’re excited about the impact he will bring.
website: https://snowballstrategicgrowth.co.uk/
